Calendar Of Events Books
Written by Miami Today on July 24, 2008
M. Isabel Valdés will be signing copies of her newest book, Hispanic Customers for Life: A Fresh Look at Acculturation, which covers the current shift within the Hispanic market and explores generational differences among Hispanic immigrants and their US-born children and what those differences mean for marketers. Reception to follow signing event. 6-8 p.m. Books & Books, 265 Aragon Ave., Coral Gables. Details: www.isabelvaldes.com.