Arts Center Officials Seek Valet Parking Provider
Written by Deserae del Campo on August 10, 2006
By Deserae del Campo
The Miami Parking Authority board of directors unanimously approved a formal agreement to manage parking for the Carnival Center for the Performing Arts but was adamant that valet operations not be included in the scope of services.
"I would like to say for the record that the scope of services in this agreement does not include valet parking," said Jami Reyes, chairwoman of the authority. She said the authority does not want to be part of "negative publicity if something goes wrong" with valet services at the center.
Arts center officials expect responses this week to a request for qualifications to provide valet service on opening night. "The center will be reviewing submissions and selecting a valet operator with whom to begin negotiations within the next week," said Jarret Haynes, chief operating officer for the center.
"Essentially, the valet operations are an integral part of the total patron experience, which makes it imperative that the center is the contracting agency for the firm that will provide that service," Mr. Haynes said.
Mr. Haynes said the parking authority "will advise on the selection process of the center’s valet operator."
He said several valet lots are within three or four blocks of center drop-off points but lots that will be used "will be determined on a night-by-night basis based on need."
Valet drop-off and pickup points are at the main entrance of Carnival Concert Hall on Northeast 14th Street between North Bayshore Drive and Biscayne Boulevard, and the main entrance of the Ziff Ballet Opera House on Northeast 13th Street between Biscayne Boulevard and Northeast Second Avenue.
The center has secured 751 spaces for valet parking at a cost of $20 for patrons, which can be paid in advance or on the day of a performance.
The parking authority was approached by arts center officials earlier this year to help with parking management. A memo of understanding was signed March 1.
The authority has secured 770 parking spaces in four lots owned by the Miami-Dade County School Board. Under the agreement, the school board will get 40% of parking revenues and the parking authority 60%. The authority is to manage the school lots for up to four years.
The agreement between the arts center and the authority is for three years with two possible one-year extensions. The center will not receive parking revenues unless it manages the lots.