86% of Miami’s car sales imports
Written by Scott Blake on December 4, 2013
Sales of all types of new vehicles in Miami-Dade County reached more than 34,000 in the last quarter, new statistics show.
A total of 20,663 new cars and 13,607 new trucks were sold at dealerships throughout the county from July through September, according to new figures from Norfolk, VA-based Dominion Enterprises, which tracks auto dealership sales nationwide.
Import models accounted for 86% new car sales in Miami-Dade in the quarter, while trucks sales were more evenly divided among domestics and imports, with imports accounting for 64% of sales.
The improved totals for Miami-Dade are part of a nationwide increase in auto sales this year, according to market analysts.
“Once again, industry growth was primarily driven by strong sales of full-size trucks and compact crossovers [sport utility vehicles], which were up 23.6% and 19.7% respectively,” said Kelly Blue Book senior market analyst Alec Gutierrez.
“Compact cars, the second-largest segment of the industry, also saw sold gains of more than 15%,” he said.
New car sales nationwide grew 9% year-over-year in June, despite one less selling day for the month. After adjusting for that, June sales grew 13%, according to Kelly’s latest New-Car Market Report.
Kelly found the seasonally adjusted annual rate of sales nationwide reached nearly 16 million in June – the highest level since November 2007, prior to the deep recession that started in 2008 and continues to be a drag on the economy.
In Miami-Dade, compact sport utility vehicles was the largest-selling category of new vehicles (for both cars and trucks) in the third quarter, with sales totaling 6,109, according to Dominion.
The compact SUV category was led by the Lexus RX350 with 643 sales – ranking it first among all truck categories. Among compact SUVs, the RX350 was followed by the Nissan Rogue, the Jeep GR Cherokee, the Mercedes-Benz G Series, the Hyundai Santa Fe and the Honda Pilot.
Compact cars was the second-largest category for both new car and truck sales in the quarter with 5,847 sales, Dominion reported.
The compact car category was again led by the Toyota Corolla, followed by the Honda Civic, the Hyundai Elantra, the Volkswagen Jetta, the Nissan Sentra and the Chevrolet Cruze. All six models were among the county’s top 20-selling cars, with the Corolla first among all car categories with 1,468 sales and the Civic third among all car categories with 1,214 sales.
Mid-size cars was the third-largest category in the quarter with 5,592 local sales, Dominion found.
Mid-size models were led by the Toyota Camry, which was second among all car categories with 1,250 sales. Among mid-size models, the Camry was followed by the Honda Accord, the Hyundai Sonata, the Nissan Altima, the Volkswagen Passat and the Toyota Prius – a hybrid vehicle.
The fourth-largest category in Miami-Dade was near-luxury cars with 3,518 sales in the quarter.
The category was led by the BMW 3 Series with 888 sales, ranking fifth among all car categories. The 3 Series was followed in the near-luxury category by the Lexus ES 350 and the Infiniti G37.
The fifth-largest category was full-size SUVs, lead by the Honda CR-V, ranking second among all truck categories with 602 sales in the quarter. The CR-V was followed in the category by the Toyota RAV 4, the Jeep Wrangler, the Mazda CX-5 and the Chevrolet Equinox.
The top-selling vehicles in other categories were the Mercedes-Benz 250 Series (luxury cars); the Mini Mini (subcompact cars); the Land Rover Range Rover (full-size SUVs); the Ford F-Series (full-size pickups); the Honda Odyssey (mini-vans); the Porsche 911 (specialty cars); the Chevrolet Camaro (sporty cars); the Tesla Tesla (large cars); the Toyota Tacoma (compact pickups); the Ford Econoline (full-size vans), and the Mercedes-Benz Sprinter (medium/heavy trucks).
Local sales of hybrid vehicles continued to make gains with 695 sales in the quarter, led by the Toyota Prius, the Lexus CT200H, the Lexus ES300, the Chevrolet Volt and the Ford Fusion.
According to Dominion, individual dealerships in Miami-Dade that sold the most new vehicles in the quarter were Kendall Toyota (1,519 sales), South Motors Co. of Dade (1,518 sales), Braman Honda (1,141 sales), Braman Motors (1,113 sales), Doral Hyundai (917 sales), Esserman International Acura (847 sales), West Kendall Toyota (809 sales), Potamkin Planet Dodge Chrysler Jeep (805 sales), The Collection (800 sales) and Lexus of Kendall (700 sales).